You are searching the internet for a company to build you a website. You will find solutions for a complete website for one-time fees from 500 to 5000 euros. But there's something they don't tell you...
… it will cost you more; often much more!
The point is that one-off prices are never really "one-off". Always there are ongoing costs associated with having a website, regardless of size or type. Companies like to leave this information out of the sales call. The truth usually doesn't come out until your website is finished.
Just like at home, it's also cheaper to keep up with regular maintenance instead of waiting for your website to break. If you are tech savvy, you can manage certain parts of the website yourself. However, your time is valuable and you cannot be sure that things are done correctly 100% of the time.
Our monthly pricing model allows us to manage our own infrastructure and software solutions. This reduces our reliance on third parties to an absolute minimum and enables a true end-to-end solution. You'll never get a random bill from a company you didn't know about (seriously, this happens a lot!) We'll never tell you “the problem isn't on our end” and point the finger somewhere else. We can solve almost any problem in one phone call or email.
We offer a short-term one-year commitment with a 60-day money-back guarantee. Our clients retain full ownership of their website and we never hold their website hostage. While we work hard to make sure you won't want to leave, you are completely free to move your website after one year. Plus, the rate you pay when you start is the rate you'll continue to pay. We don't play the bait and switch game with the starting price. We're a small business too, and what we do is we can offer a fair solution for other small businesses.
Your domain name must be registered annually for a fee of around 100 euros, but most companies in Croatia are entitled to a free Croatian domain. It is also important to have an SSL security certificate for your website. Although technically optional, SSL provides security and is preferred by search engines like Google, improving search rankings.
Many companies and freelance web designers use WordPress software plugins for advanced development functions and themes to design your website. They are often made by third parties and require an annual subscription. Your “one time” price may include the first year of payment for these plugins and themes. After the first year, you will receive renewal invoices from these third party companies that you may not have known about. Depending on the type of theme used and the number of plugins, you could be in for a shock.
Web hosting is necessary for visitors to connect and load your website. There are many different prices for web hosting, but the lower you pay, the more you will have to do yourself. If you choose hosting with a budget of 5 euros per month, you will want to invest in a security plugin for advanced security measures and you will be on your own for software updates. Advanced hosting will cost you close to €30 per month, but will include improved security and software updates, along with better support.
During the course of owning your website, you will sometimes need to change information. Has your business moved, changed hours or updated services? Would you like to be able to add monthly promotions? If you're tech savvy, you might be able to update these things yourself. With design changes, you will almost always need the help of a professional. Most companies charge a high hourly rate for any updates to your site, if you can get them at all.
Even if you think you won't need any content or design changes, it's always a good practice to update your website regularly. Visitors and search engines like to see updated content. If you set it and forget it, you will never get a good return on your investment.
There will always be things that can be improved on your website. It is best to consult with a marketing expert to find the flaws and make improvements to win more customers. By using analytics software, data can be collected about your visitors to make informed decisions easier. Using analytics has a steep learning curve and having a marketer on your side can make a big difference.